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Posts Tagged ‘AR’

Beginner’s Guide to Augmented Reality. http://t.co/mhPOsDy— Steve Yuen (@scyuen) March 09, 2011

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Augmented reality (AR) is an emerging form of experience in which the real world is enhanced by computer-generated content specific to a location and to an activity.  Today, AR applications have become portable and available on mobile devices.  AR is beginning to change news, entertainment, sports, e-commerce, travel, museums, architecture, and marketing in tangible, exciting [...]

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Ford of Britain recently launched an augmented reality campaign featuring the new 7 seat Grand C-MAX car at shopping centers in the UK. This is the first outdoor augmented reality campaign to use 3D depth imaging technology in the UK. The campaign allows people to handle and explore 3D ‘virtual’ models of the cars on [...]

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Augmented realty (AR) is gaining momentum.  We are getting to see more and more the use of AR in various applications.  Just this week, HP Asia Pacific and Japan used augmented reality to showcase a new range of connected products and solutions at the A New HP World event in Shanghai.  It was quite a [...]

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